STRATEGIC MANAGEMENT OF S.E.A. OLYMPUS Dissertation - 1

STRATEGIC MANAGEMENT OF S.E.A. OLYMPUS - Dissertation ExampleIn order to justify this further, the actual survey and query with customers and the staffs of the chosen organisation was initiated. The studys conclusions are based on twain the findings of literature review and the actual survey and interview and out from them exercise the general recommendation of how an organisation should meet the customers perceived services and actual received services. ACKNOWLEDGEMENT My heartfelt gratitude goes to my parents who were able to provide me fiscally for the success of this study. Without them, I would not be able to gather data and other related information because such activity would require extensive m and substantial financial resource. During my sleepless nights, I would like to thank all my friends who were able to impart their time and provide me with their important suggestions in order to improve my paper. I would also like to personally thank my supervisor who was able to give her time and effort for my study. My heartfelt gratitude is also for her. CHAPTER 1 INTRODUCTION TO THE STUDY 1.1 Introduction to the line Every organisation requires substantial management in order to succeed. Thus, strategic management tools are necessary in order to evaluate performance in great detail. Performance should be of high quality. Thus a management with exceedingly high quality especially if it is in a progressive former motion is said to help organisations achieve their best performance especially on meeting high level of customer satisfaction and eventually obtaining their profit (Yeung and Chan, 1998). In line with this, it is not only important to consider improving internal works but a considerable amount of quality management constitution should be implemented both inside and outside of an organisation. At some point, management strategic tools are necessary (Mol and Birkinshaw, 2009 Smith, 2007 Nonala and Kenny, 1991). This is to ensure that the entir e business operation is obtaining corporate objectives. This may take time though. However, the right response on the process is necessary in order that the entire business operations both internally and externally are working together for the entire benefit of the whole organisation. However, there are some cases in which an organisation attempts to move forward and ensure its growth and competitive emolument. At this point, it is important that various aspects need to be substantially considered. One of the most highly considered aspects in the present time involves a high consideration for customers. Customer satisfaction in particular is considered tantamount to the success of an organization (Muller, 1991). This means that in order for an organisation to be a success in an industry where it belongs, giving enough time on how to satisfy customers and meet their expectations is necessary. Today, as commonly observed, this is most common in modern profit organisations (Kotler et al, 1999 Boone and Kurtz, 2006). However, it is important to find out how an organisation should build up its competitive advantage knowing that everyone seems to be trying to be a cut above the other. Addressing customer satisfaction is necessary, but there must be a concrete understanding how should it be achieved to ensure competitive advantage (Boone and Kurtz, 2006). 1.2 Background of the Problem With respect to this,